Choosing the Right Selling Platform: A Strategic Guide for E-commerce Store Success
Table Of Contents
- Introduction
- 1. Understanding the Basics
- E-commerce Store Defined
- Role of Selling Platforms
- Impact on Online Business
- 2. Key Criteria for Evaluating Selling Platforms in Kenya
- Mobile Optimization
- Payment Integration
- Scalability & Flexibility
- Logistics & Delivery Integration
- Cost-Effectiveness
- Features & Integrations
- 3. Comparative Analysis of Top Selling Platforms
- 4. Pros and Cons of Each Platform (Kenyan Market)
- Jumia
- Kilimall
- Jiji Kenya
- Avechi
- Naivas Online
- Gadzone
- Masoko
- MyBigOrder
- WooCommerce
- 5. How to Choose the Right Selling Platform
- Step 1: Assess Business Needs
- Step 2: Test Free Trials
- Step 3: Compare Costs
- Step 4: Evaluate Local Support
- Decision Checklist
- 6. Conclusion & Next Steps
- Summary